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May 2008

Lonesome Dove, The Series

Opportunity

Echo Bridge Home Entertainment needed to package Lonesome Dove, a real shoot-’em-up popular Western series in a way as grabbing as the soap opera itself, while meeting today’s requirements for economy and eco-friendly materials. "Step right up, pardner, and see the latest in DVD packaging".

Solution

The Tri-Plex ecoLogic™ DVD wallet and slipcase perfectly corraled this 22-espisode, 5-disc collection. Our proprietary design has an exceptionally thin profile, and the capacity to hold up to 6 discs increases revenue per square foot on the retail shelf and ranks high on the Wal-Mart Scorecard for its light weight, space utilization, and pallet pack efficiency.

Result

Sustainable packaging with great cost efficiency and rapid turnaround come together with a great syndicated series…and it ran the Black Bart of plastic cases out of town! So pilgrim, saddle up and mosey on down to the world of Tri-Plex Packaging – where the packaging is hotter than any branding iron this side of the Missouri.

ecoLogic™ © 2008 Tri-Plex Packaging Corporation. All Rights Reserved.

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